Can a blog boost your business bottom line? And what on Earth does that have to do with a snowmobile?
To answer the first question, YES! Most businesses can benefit tremendously from a blog, even if you aren’t the most computer savvy person when you start out. Blogs are more dynamic and engaging than static websites, encouraging more sharing and attracting more visitors.
Blogs also do great with search engines like Google, since they get updated frequently, something Google loves. If you like the sound of more bang for your buck, then blogging will reward your cyber investment better over time than a static web page or social media sites.
When I meet new people, I often think about how a blog could complement their business. They’re not always the kind of businesses you’d assume would be a good fit for a blog, like a photographer or author. But almost any business can benefit from one.
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