App Store Optimization: 5 Tips to Higher Rankings


App Store Optimization

For app developers, App Store Optimization (ASO) is their version of Search Engine Optimization (SEO). App Store Optimization is the process of optimizing apps so that they can achieve higher rankings in the app store. We recently came across and enjoyed this casual interview between Dean Takahashi, an editor at Venturebeat, with the speakers at a conference in San Francisco about app store optimization. Here are the top 5 tips that we picked up from the conversation:

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How I Created a $200K App Business While Traveling the World


When my best friend invited me to travel with him for 12 months from Vancouver to Antarctica, it was impossible to turn down the opportunity.

As I boarded that first flight out of London, I had no idea that aside from visiting 14 countries that year, I would also be creating a new app business that was going to generate $200,000 in sales.

?I have an idea for an app? is a phrase many of us have thought or even told others. My idea came after speaking to a friend who was selling paleo diet recipe books on Amazon. He told me how well his books were selling and I immediately thought, ?This would make a great app!?
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