Easy-Peasy 5 Step Formula for Higher Sales on Amazon


Thousands of people use Amazon to sell products – and they should! Amazon is a trusted name and is one of, if not the, top online retailers. If you’ve been shying away from selling on Amazon because of the all the prep work involved, you are going to love this article!

The formula for getting higher sales on Amazon is simple:

  1. Create a great landing page.
  2. Install your Facebook pixel.
  3. Set up a compelling or irresistible offer.
  4. Set up an email system.
  5. Set up a Facebook ad directed to your target audience and give them a great offer that will convince them to give you their email address.

Landing Page Creation:

As any great marketer will tell you, the best way to sell a product is to create a simple, low distraction, to-the-point landing page. Landing pages convert extremely well, especially when paired with online advertising—particularly Facebook ads, which are designed to bring traffic to your landing page.

Facebook Pixel:

The Facebook pixel, when “trained” clearly on what you offer and whom you are trying to reach, will become a traffic-building engine for you. There are many advantages to using Facebook ads, but some of the best results come from:

  1. Using conversion ads to a specific page with a specific desired conversion action.
  2. Retargeting customers who did not buy but were interested.
  3. Creating audiences made up of those who engaged with your ad (i.e., people  who watched your product video, but did not buy).

The pixel will allow you to do all of this, and more. But, in order to use the pixel as described, you usually need to have your own website with the ability to install the pixel code to it. You then need to install standard events to the specific pages where actions are taking place, or at the very least, to the page where the action you want happens (i.e., the page that confirms someone has entered an email address).

Set Up An Offer:

Luckily, this part does not need to be complicated! People love deals. People associate coupons with good deals. Offer people a coupon in exchange for their email address.

**SECRET BONUS TIP** consider posting your coupon on coupon sites – most people don’t do this, and coupon sites have thousands of visitors. Plus, they are fantastic for SEO juice, as coupon sites are almost always very high authority ranking sites!!

Set Up Email Marketing Software

Again, this does not need to be complicated. Mailchimp is one of the largest, FREE, email marketing systems out there. You can get set up in seconds. You just want someplace to enter, store, and manage the email addresses you collect for later use. That way, even if they claim your coupon but choose not to use it, you have a way of reaching them again with other offers they might convert on.

Facebook Ad

Your Facebook ad should ideally be a conversion ad, using a video to showcase your product benefits, with some compelling content, and your URL in the ad. That’s it in a nutshell. If you are unsure of how to set up Facebook ads, please consider taking one of many fantastic courses, like the one linked below, available in the Amazing.com membership. It is designed specifically for making product sales online, and goes over how to set up and best use the pixel:

Facebook Ads for Online Product Sales: A Beginner’s Guide


What if you don’t have a website, or have a website but have no idea how to create a landing page or sales process? What if you don’t know how to best convince people to give their email address to you so you don’t lose them?

In order to find a simple solution, let’s look at a real life problem posted to me from one of my students.


The student was an FBA Amazon seller whose Facebook ads were not working well for him. He had no website or online presence, other than a Facebook business page. He was boosting posts through his Facebook business page, but getting very little results from them.

While the student was at least doing some things right by boosting posts, he was missing out on sales by missing some important techniques. Boosting posts is a great way to have posts seen and get engagement (likes, shares, etc.), but boosted posts do not allow for advanced targeting, retargeting, lookalike audience building, etc. and more options (like setting a conversion ad and specifying the conversion you are after). It basically does not allow the power of the pixel, which is how to best laser target and get Facebook to make your ads work amazingly for you.

One Solution:

Although there are advantages to the FBA process, as Amazon works hard to advertise and promote its products for you, the disadvantage is that the process is also the same for your competitors, so you cannot do much extra to stand out within Amazon itself.

A good way to stand out is to create your own brand through a website that you can bring people to. That means building out a website, consistently adding content to it, doing SEO, managing the site, ensuring website security, etc. It takes hours of work to build a website and have it ranking well so people can find it, but you can also install your pixel and standard event codes on your own website, and take advantage of the power of the Facebook pixel.

An Easier Solution:

Do all of the above, and get set up quickly, using a tool/system such as *AMZPromoter. This online tool will help you build your very own professional looking landing page (even without your own website) that allows you to install your own pixel onto it. The landing page offers people a coupon (which people love) and they simply leave their email address to get it. The system helps you to connect your email capture form to your preferred email software, like Mailchimp. AMZPromoter is very straightforward and easy to use, inexpensive, and looks very professional. You can be set up in minutes. It’s an option that can save you time and get you better results than simply boosting posts that link to your product on Amazon. The system should help you get more leads and ultimately sales!

Once your pixel is set up, you can then practice using Facebook to create custom audiences, retargeting ads, engagement targeting, etc. and start scaling up your Facebook ads even more so that you can sell more products. Give it a try and let me know what you think!

* AMZPromoter is just one system we found that allows sellers to easily set up an effective Facebook ads sales system to increase sales on Amazon. There are other systems out there that do the same thing—please comment on your results if you decide to try out AMZPromoter or a similar tool!

Tricia Belmonte is an Internet marketing specialist with over 17 years of marketing, senior management and business development experience. Her passion is helping motivated business owners become authority sites online.

Learn more about Tricia by visiting her Amazing.com instructor profile: https://www.amazing.com/instructor/143

How to Start Selling on Amazon: Tips from a $750K Amazon Seller

Learn how to start selling on Amazon with these tips from Tiffany Estey and the Amazing Selling Machine (ASM). Tiffany tells her success story and provides tips on how you can structure your Amazon business, schedule, and success to meet your personal goals. She explains the process of getting started selling physical products on Amazon, how to build a brand, using pay-per-click marketing, focusing on your goals, and using the ASM techniques to brand and market yourself.

Proven Amazon Course: Amazing Selling Machine

Mike McClary interviews Tiffany Estey, who has gone from barely making ends meet to running a successful Amazon business after taking the proven amazon course—Amazing Selling Machine. In the video, Tiffany shares her story and explains how she got started in selling on Amazon. She explains that she was a pregnant single mother and was struggling to make ends meet. Her second child was due in January and Tiffany decided to make a change. She knew she wanted to be home with her children, but also needed to pay the bills. She got a laptop in November, took an ASM course, launched her first product, and made a sale within ten days. She now makes as much as $65k in a month.

Getting Started Through Amazing Selling Machine
Building a Brand
Personal Goals
Using Amazon Sponsored Ads
Marketing Yourself
Single Mom Builds $750K Amazon Business – and Something Else Even Cooler – Transcript
Continue reading “How to Start Selling on Amazon: Tips from a $750K Amazon Seller”

Starting an Amazon Business

Starting an Amazon business made sense for Kristy Verity after learning about  the Amazing Selling Machine (ASM) training course.  She felt stuck in her corporate job and decided to make a change. Through the teachings of ASM, Verity started her own business selling physical products on Amazon. Over the past 4 years, she has since built her brand, launched multiple products, and sold millions of dollars in product internationally. Here she offers her tips on product cost, product selection, launching additional products under your brand, reviews, and marketing with Amazon sponsored ads.

Amazing Selling Machine Paved the Way
Amazon Seller Business Tips

Launching Products
Business Goals

The Millionaire Wanderer – Meet This World Traveler Who Started Selling on Amazon 4 Years Ago – Video Transcript Continue reading “Starting an Amazon Business”

Sell an Amazon Business

Learn from Brendan Morris on how to sell an Amazon business. One way to be successful on Amazon is to create a successful business, sell it, start another business, and keep repeating the process. Brendan Morris, SellerCon attendee and Amazing Selling Machine member, shares his insight into this process and provides tips on how sellers can effectively build a successful Amazon business that people will want to buy. His tips include focusing entirely on cash flow, automating as much as the process as possible, strategically selecting smaller items to build up the brand, and doing a ton of research on keywords before starting out.

How to Sell Your Amazon Business
Increase Cash Flow Before Selling Your Amazon Business
Amazon Automation
Sell Smaller Products on Amazon
Amazon Product Research
SellerCon – Amazon Seller Conference

Continue reading “Sell an Amazon Business”

Amazon Crowdsourcing – How to Crowdsource an Amazon Product Before Ordering Inventory

Crowdsourcing is a way to circumvent the typical business model of ordering inventory then selling it.  Why use crowdsourcing for Amazon products? With crowdsourcing, Amazon sellers can conduct market research to see if a product idea is viable, bring in customer support and a following, as well as generate purchases—all before ordering any inventory. This removes a lot of the risk of starting your own physical product business selling on Amazon.

Using the techniques and tips shared by Adam Ackerman in this training video, sellers will learn how to select products to sell, set their fundraising goals, market their product on sites like Kickstarter or Indiegogo, and bring money into new or established businesses.

Special Crowdsourcing Offer
Standard Business Model
What is Crowdsourcing?
Crowdsourcing Business Model
Amazon Crowdsourcing
Choosing a Product to Crowdsource
Crowdsourcing Tips
Setting a Crowdsourcing Goal

Matt Clark talks with Adam Ackerman about how to successfully utilize crowdsourcing to advance your Amazon business—without tying up operating cash flow in inventory order (especially before you know if the product idea will actually even sell). In the video, Ackerman, who has raised millions of dollars for various products, explains how to crowdsource using platforms like Kickstarter and Indiegogo.

Special Crowdsourcing Offer

Ackerman is currently providing a four part video series (with added bonuses) that starts with his video titled, “Learn How I Generated $566,112 in 45 Days
(And How You Can Too!)” At the end of the four part video series, viewers have a chance to get a lifetime membership to Ackerman’s “Crowdfunding Cash System and Community.” Here members learn the exact, proven steps Ackerman uses himself to leverage crowdsourcing to launch products and make money.

Watch the videos, get the bonuses, and sign up for membership here: http://bestsellerbadge.com/crowd

Important Note: Ackerman’s membership offer expires at the end of today, February 22, 2018. Continue reading “Amazon Crowdsourcing – How to Crowdsource an Amazon Product Before Ordering Inventory”